The mystery of the fake IPL player continues…

Last month ‘Akki’ wrote a very interesting post on the Fake IPL player. Like everyone else, it also got me all curious to find out a little more about this mystery man (or woman… who knows!). I seem to enjoy some of the things written on the blog – not for its sleaze, but been …

Kolkata Knight Riders’ Online Marketing Freebies

No wonder, Kolkata Knight Riders (KKR) team has the highest brand value. They might not be a successful team at IPL this season, but they are definitely the best when it comes to marketing and creating brand awareness. IPL is turning out to be a pure business. Big reputation does not get you bread and …